5 Best Analytics Apps for Shopify and Shopify Plus 2026

If you run your store on Shopify, you already know how quickly data starts piling up. Orders, ads, customers, products, campaigns... …everything grows fast, and at some point you start wondering which numbers truly matter. That’s exactly where the right analytics app steps in.

With a good analytics tool, you will get clarity instead of scattered dashboards. You can track profit, understand customer behavior, measure marketing performance, and simply see what is driving real growth. No complex setup, no endless spreadsheets... just clean, actionable insights.

Some apps focus on custom reports, some on marketing attribution, and others on real-time profit tracking. To make your choice easier, we have compiled the best analytics apps for Shopify and Shopify Plus in 2026 that you can start using right away.

Top Analytics Apps for Shopify and Shopify Plus 2026

Better Reports

Better Reports gives you super-fast access to all your Shopify and connected app data so you can create powerful custom reports, automate them, and export to spreadsheets or email without digging through Shopify’s native tools. It’s great for merchants who want deep insights without tools like BI or SQL. 

Key features

• 100+ built-in reports & custom report builder

• Automated scheduled reports (email/Google Sheets)

• Export to PDF/CSV/Excel

• Multi-store & multi-currency support

• Free custom report service included 

Pricing

• From $19.90/month

• Plans up to $299.90/month

• 14-day free trial available 

Polar Analytics

Polar Analytics centralizes 45+ data sources (Shopify, ads, Klaviyo, Google, etc.) into a single dashboard with AI-driven insights, advanced attribution, customer LTV, and omnichannel revenue/performance tracking, ideal for stores that rely on marketing data to scale. (Shopify App Store)

Key features

• Centralize data from Shopify + ads + email + more

• Custom KPIs, cohort & retention insights

• Attribution models (server-side tracking)

• AI data agents and customer segmentation

• Multi-store/dashboard views 

Pricing

• Starting around $470/month (various tiers)

• 7-day free trial on some plans 

Report Pundit

Report Pundit focuses on custom, automated Shopify reports for sales, inventory, tax, customer analysis, and more. It’s super flexible with filters, calculated fields, and integrates with tools like Google Sheets, useful for merchants who want to slice and dice data their way. 

Key features

• Unlimited custom Shopify reports

• Pre-built and automated scheduled reporting

• Export charts and data to sheets or files

• Live support & free report setup

• Multi-store & multi-currency reporting 

Pricing

• Free plan (below 1,000 orders)

• Paid tiers from $9–$35+/month

• 14-day free trial 

Triple Whale

Triple Whale is an all-in-one ecommerce analytics platform that merges Shopify, marketing, and customer data into one intelligence dashboard with AI assistants, attribution models, and customizable metrics. It’s especially popular with Plus and mid-to-enterprise brands focused on deep performance storytelling. 

Key features

• AI agents & insights

• Pixel tracking + multi-touch attribution

• Creative, product & customer analytics

• Cohort analysis & custom metrics

• Basic free analytics tier 

Pricing

• Free plan available

• Paid from $149/month (Starter)

• Up to $449/month (Professional) 

TrueProfit

TrueProfit tracks actual net profit by syncing revenue, costs (COGS, shipping, fees), and ad spend in real time, giving you profit dashboards and P&L insights so you know what you really earned beyond revenue or ROAS numbers. It’s ideal for founders who care about profitability first.

Key features

• Real-time profit & P&L dashboards

• Auto-track COGS, shipping, fees, ad costs

• Product profitability & LTV

• Marketing attribution & reporting

• Multi-store views 

Pricing

• Starting $35/month

• $60–$100/month tiers

• Up to $200/month for enterprise

• 14-day free trial 

Comparing the Best Analytics Apps for Shopify & Shopify Plus 2026

Red Flags to Avoid When Choosing an Analytics App

• Too many vanity metrics: If dashboards look impressive but fail to connect with revenue or profit, you may end up tracking numbers that do not drive decisions.

• Limited integrations: You need analytics connected to ads, email, and store data. Missing integrations create blind spots.

• Complex setup without support: If onboarding feels technical and documentation looks unclear, implementation may slow you down.

• Pricing that scales too aggressively: Some tools increase costs quickly as your orders grow, so always check usage-based pricing.

• No automation or scheduling: Manual reporting quickly becomes time-consuming as your store scales.

Conclusion

We all know that analytics becomes powerful when it actually helps you take action. You do not need dozens of dashboards or complicated charts. You need clear answers to simple questions like what is selling, which campaigns are working, and where your profit is coming from.

Once you start using the right analytics tool, you will notice how decision-making becomes faster and more confident. You can test marketing ideas, track performance, and adjust strategy without second-guessing your numbers.

Start with the app that matches your current stage, explore the reports, and keep refining what you track. Over time, your data will stop feeling overwhelming and start feeling like your strongest growth partner.